Whisk powers the creation, discovery, personalization, and monetization of food content online, in-store, and at home. Whisk partners with the world’s largest retailers, publishers, CPG brands, and health companies to help them connect with their consumers and drive product purchases at every stage of their food journey – from inspiration andconsideration to purchase and preparation. Whisk was founded in 2012 and was acquired by Samsung Next in March 2019.