It’s Nice That is part of the The Hudson Bec Group, an independently owned group of companies with the shared mission to enable creativity to thrive. The group also includes Anyways Creative, an agency that guides brands and organisations through the broad worlds of culture and communication; Creative Lives in Progress, a platform offering advice, insight and inspiration for the next generation of creatives; and If You Could, a creative jobs board providing a quick and easy way to browse hundreds of opportunities across the industry.